Promotions and discounts for clothes. When does New Year's clothing sales start? Sale of women's clothing brand Love Republic

Winter discounts are considered the most attractive of those that our favorite stores and brand boutiques offer throughout the year. But New Year's sales can even be called gambling, because they attract both shoppers and those who consider themselves completely indifferent to it.

New Year's sales - a little joy for a large wardrobe

Timing for the perfect shopping

There can be no exact dates that all stores obey. Everyone determines the pre-holiday dates and duration of their actions independently.

In any corner of Russia, New Year sales begin in December, and by the middle of this month they reach their peak. Buy the clothes you like will be about 10-15 percent cheaper. Is it a lot or a little? Of course, I would like more, but at this time the whole assortment is still showing off in front of you, which will melt before our eyes every day. And there is no point in retail outlets to make lower rates, because by the New Year there are already good sales.

But as soon as the most popular models sell out, which happens before the chimes count down the last seconds of the old year, be ready for the next round of sales. This is January - its first days! If you do not indulge in Olivier and other pickles for a long time or stretch out idle fun until the Old New Year, you will have time to buy a lot more.

Price tags look more attractive every day.

New Year's discounts will smoothly flow into Christmas ones. By mid-January, you will be offered to buy the same things 40-50% cheaper. And in the first two weeks of February, prepare for a real collapse, which will reach 70-80%. This magical time will last until the very end of the month, when some outlets can reduce the cost even up to 90%. This is the real face of marketing.

Metropolitan New Year trade tactics are not much different

The number of shops and boutiques makes you dizzy here, so the townspeople prefer to hurry, as they say, more slowly, waiting for the hottest season. And it coincides with the celebration of Valentine's Day. Well, real fashion fans, who are really in a hurry for exclusive and branded chic of models from famous collections, go hunting in December.

Similar events in Moscow and throughout Russia are needed to attract customers and to sell those clothes, the seasonality of which is limited.

But! This has its pros and cons. It is worthwhile to understand that by the end of winter you will have to buy out the remnants of last year's models, look for a suitable size longer. This is especially true for those who wear the 44th and 46th, because the running S-ki and M-ki are dismantled first. But even these days, with a fortunate coincidence, there will be those very things that awaited you. Knowing this, everyone can calculate the ideal time for profitable purchases in Russia.

Little rehearsal on New Year's Eve

This is how the Black Friday November action can be called. It takes place on the eve of New Year's discounts. This is an American tradition, but other countries also picked up it with great pleasure, and the Russians, as always, made their own changes. In 2017, these days fell on November 23-26, taking over the weekend.

How much can you save here? We do not observe impressive discounts in these numbers. Sellers either offer clothes that are going out of fashion, or deliberately inflate the price tags the day before, in order to show a significant decrease later.

Pay attention to the tricks of the marketers

During the period of sales, the zoning of outlets changes. Closer to the exit, there are always collections for which the maximum discounts are set. In the mid-distant areas, there are more expensive product groups and off-season models, and the outermost rows and shelves are filled with clothes with minimal discounts or those that are sold at regular prices.

Things of the outgoing season are the first to fall under the markdown, then simpler and basic styles, and only then elegant trend features with a special cut or color are next in line. Buyers of custom sizes are more comfortable with peak sales. And this is the right approach. Having waited for the highest discounts, they can easily find what they need in time.

There is another secret that only the most attentive pay attention to. For example, buying a cheap, simple, but elegant, you will automatically start looking for exclusive accessories for it, the cost of which rarely decreases even during the sales season.

What else to pay attention to

The best December and January promotions are held by branded stores with many branches. In them, the updating of collections is faster. If at one point was not found suitable size the thing you like, just go to another.
By the way, every self-respecting store has an official page on the Internet, where the entire range is shown to customers. Information about discounts and sales is also updated there. If you have a favorite place to shop, just open its website and check out the New Year's deals.

The winter sales are really attractive. When you go shopping, you should know that many people who want to enjoy low holiday prices will attack outlets, so it is difficult to avoid crowds at windows and lines in fitting rooms. Everyone thinks about the wardrobe for 2018! Want to rid yourself of this? You are welcome! Online stores are happy to see their guests around the clock, and your computer or gadget is always at hand!

Cyber \u200b\u200bMonday has also become popular, which in all countries follows "Black Friday"... Our compatriots postponed it to January - the last week. Not only for sale

When do clothing sales usually start? Best regards, Julia.

Fashionistas are often worried about when the summer sales begin, or vice versa, the winter ones. After all, this is a great opportunity to purchase a favorite thing at a much more pleasant price than at the height of the season. But how not to miss this event?

In fact, there is no single timeframe for when prices start to decline. The dates are influenced by the leftovers of the collection in stock, its popularity and other factors.

Summer discounts

But there are still certain periods when discounts can be expected. In summer, this is usually the second half of June to August.

It should be noted that some brands carry out sales in several stages. The first wave falls in June. Discounts at this time are minimal, do not exceed 30%. However, you should not ignore them. After all, right now there is a great chance to find the necessary basic thing or the looked after dress. Running sizes are selling out quickly, so for the next wave of price cuts, the choice will be pretty limited.

Some brands have specially designated places in stores, the so-called corners, for the remnants of past collections. There you can find discounted and off-season items.

At the beginning of July and until August, the second stage begins, discounts reach 70%. Now there is a chance to get a stylish new thing at a very nice price. But to find something worth the right size, you have to work hard. In selected stores, sales are held in one stage, and begin just in July. Discounts for such brands are immediately maximum.

Information about sales in the shopping center

Black Friday

In the last week of November, it is worth getting ready for the first discounts of new collections. In all stores, the so-called "Black Friday", and in some the sale starts on Thursday, the opening hours are increased. Do not miss the opportunity to buy “your size” clothes at a discount.

Winter discounts

If you are wondering when the winter sales start, you should be on your guard by mid-December. The decline in prices may continue until mid-February. The stores do not have a unified system, as in the summer. Some offer discounts early, while others seek to squeeze more out of the excitement before the New Year. Therefore, you need to keep track of your favorite brands.

How to know when the sale starts

What to do in order not to miss the long-awaited moment? Stores are often slow to provide information on such events. Some brands change shop windows overnight without any prior notice. You can find out about the start of discounts only by coming to the store.

To avoid such a situation, it makes sense to get a loyalty card. Of course, this applies primarily to favorite brands. Sometimes such cards are issued simply upon request, in other cases a purchase for a certain amount may be required. But the cardholder gets an advantage not only in the form of discounts upon purchase. He can be informed by phone about the dates of the sale. You just need to remember to leave the number. In addition, closed sales are practiced in selected stores. They are conducted exclusively for regular customers and before a massive price cut. So there is a higher chance of finding a good thing in your size.

Most brands have their own websites. They can view the collection, as well as subscribe to the newsletter. Then information about the beginning of discounts will be sent to your e-mail. If you have already tried on the kit and decided on the size and color, then it is better to place an order through the online store.

How to make shopping fun

During the sales period, it is easy to lose your head, because shop windows beckon with tempting offers.

In order not to regret the wasted time or money later, you should adhere to simple recommendations:

• The most important rule is to make a shopping list before going shopping. During a period of low prices, you can get carried away with the study of the assortment and forget about what is really necessary.
• It is worth planning a budget: how much is allowed to spend on essentials and how much is left for spontaneous decisions.
• The selected item must be carefully examined before purchasing to notice a possible defect.
• It is recommended that you carefully examine the contents of the shelves. Due to the large number of people, the correct size may not be in the right place.
• Too long to think about the thing you like is not worth it. If you put it off even for a little while, then it is quite possible that someone else will like it.
• If there is any doubt that a thing is suitable, you need to critically examine yourself. You should not completely trust the opinion of sellers or friends; you need to focus on your feelings.

Clothes for a pleasant shopping

To make shopping a pleasure, you need to take care of the right clothes. This is especially true during the sales period, when the shopping trip will probably take a lot of time. It is worth planning your route so that you can take a break, for example, drink tea in a cafe or have a snack.

The main requirement for clothes is that they should be comfortable enough free, easy to take off. Things with intricate locks and ties are best left for another occasion. After all, even if you are planning to buy trousers, it is possible that you will really want to try on a pretty blouse. Therefore, the entire kit should be easily removable.

You also need to choose comfortable shoes. Your best bet is to choose a pair of flat heels. In this case, it is worth wearing slip-ons, and not sneakers or sneakers, because then you will not have to fiddle with laces.

If you need to choose shoes for certain trousers, then it makes sense to go to the store in them. In different models of shoes, the proportions may vary slightly, without trying it on you cannot see it.

It is recommended to wear a minimum of accessories to the store. Watch or bracelet original form can leave a clue on a new thing during the fitting process. Large earrings can also cling to fabric. Besides, bright decorations influence the appraisal of the applied item. And if you take them off, then there is a risk of forgetting them in the booth.

There are not very many requirements for the bag. It is undesirable for this accessory to be big size, as it will restrict movement. It is best to choose a medium bag that is roomy enough to hold all the things you need. Lovers of small handbags can limit themselves to a miniature clutch. Anyway, the store will pack the purchase in a branded package.

Make-up when shopping is minimal. War paint can stain the item chosen for fitting. Any hairstyle you are comfortable with should be done. Long hair it is recommended to bundle or braid so that they do not interfere.

Shopping is a great way to relieve stress and lift your mood. But it must also be approached correctly. Make a plan, choose the right clothes and of course keep an eye on the summer and winter sales.

The desire to save their hard-earned money is a normal and understandable phenomenon both for residents of Russia and for spenders-Americans or tight-fisted Europeans. But at the same time, everyone wants to eat well, dress and rest. Combining business with pleasure, that is, indulging yourself in any little things, but at the same time not letting cunning sellers cash in on satisfying their own needs is quite simple if you know the general principles of economy.

It is very important to buy good things not at overpriced, but at their real price. If you know when the winter sales start and how long they last, you can make this rule a reality. "Why winter, and not any other seasonal?" an inexperienced shopaholic will ask. The fact is that it is during the cold season that such large and important holidays as New Year and Christmas, and everyone considers it necessary to prepare for these important celebrations. Buying gifts for family and friends, replenishing the wardrobe with elegant things or simply purchasing an expensive one winter clothes is always a costly event, so it's best to know for sure when the winter sales start. Moscow, St. Petersburg, capitals and large cities of European countries, the USA, Japan and the United Arab Emirates have their own schemes for attracting buyers, different rules and dates of promotions, so it is wiser to prepare for sales in advance.

Perfect shopping time

Statisticians report that in a fairly short period of time before the New Year and Christmas holidays, people spend three times more money than at any other time of the year. There is no need to explain why customers themselves should do this, but not everyone understands why stores agree to arrange mega-sales, because when the winter sales begin, some boutiques, chain stores and shopping centers give customers half of the initial cost of the goods.

The fact is that the buyer in any case will make purchases, and it is vital for sellers to attract him to their point of sale and at the same time not to let him go empty-handed. They go for different tricks: they offer gifts, discounts, bonuses and privileges (compensation for future costs, gift certificates in partner stores, entertainment venues, the ability to purchase several units of goods at a reduced price, etc.).

Winter promotions, sales and other methods of attracting buyers truly know no boundaries. However, the buyer should carefully monitor what sales consultants are trying to impose on him, because very often the “gift” turns out to be a fiction or is simply not worth the money spent on the purchase.

Season is open

The first day of winter discounts falls on the end of autumn, but keep in mind that this sale day is the most important event of the year for a true shopaholic. His name is "Black Friday". The tradition of mega-sales on the last Friday of November originated in the USA. On this day, customers besiege shops, occupying kilometer-long lines from the night, and literally sweep everything that comes to their hand from the windows. For one weekend, salespeople receive revenue equal to a quarter of the annual turnover. Such a success of the event prompted the authorities of other countries to create their own "day of grand sales." So, on December 2, in London, the movement of cars in the West End area is closed, 600 stores are extending their work by 2-3 hours so that buyers can spend their money accumulated during the year. The main Parisian sale takes place on the night of January 18-19.

When the Black Friday winter sales begin, it is not at all necessary to personally visit the noisy and crowded shopping centers. The trend of recent years is online shopping. The ability to make purchases without getting up from a comfortable home chair, not only within your own country, but also abroad, while attracting buyers all over the world with great benefits. In addition to discounts, online stores reward customers with free shipping, no duties on certain product groups, and the ability to return or exchange an unsuitable or illiquid product.

We grow beyond our years

Winter discounts begin to operate most often from the first decade of December. The fact is that in Europe and the United States, the more important event is Christmas, which is celebrated in the West on December 24, and it is customary to prepare for this holiday with the utmost responsibility. Two weeks before an important event, outlets post advertisements that they can offer their customers discounts of 10-15%. The closer the holidays are, the more significant the purchase benefits become. So, on the eve of prices are reduced by 25-30%.

After the New Year, or rather January 7-10, total sales begin, and they last until Valentine's Day. The peak of the discount can be minus 80-90% on the price tag. It should be borne in mind that when the sale reaches this level, it is almost impossible to find shoes or clothes of the required size, cosmetics or perfume of the most popular brands and types in the store. When the sale of winter clothing, shoes, jewelry and accessories starts (from mid-January), the goods very quickly go off the shelves. But miracles do happen, and why not take the risk of waiting for the final offer from the store?

US sales

Americans are renowned for their high purchasing power and their passion for spending money. Even when they do not have their own funds, the inhabitants of this overseas country do not see anything shameful in purchasing goods on credit.

Shopping chains feed this passion for shopaholism, and to further stimulate their customers, they have created a schedule of discounts and promotions, so Americans know not only the date when the winter sales start, but also which days are the most profitable for shopping.

• Christmas;
• New Year;
• King's Day;
• Valentine's Day;
• Day of Presidents.

Winter bargaining in Europe

Almost every inhabitant of our country has heard about such a phenomenon as shopping tours in Western Europe. Global wardrobe renewal and purchasing new Year's gifts abroad has become a habitual thing for the inhabitants of Russia. This is not surprising, because when the winter sales begin in Moscow, Milan, Paris, London and Madrid are already selling off last year's assortment with might and main. Their total sales take place at approximately the same time and the expiration date is identical:

• France has set the time of sales at the official level and does not change the dates - from January 6 to February 16.
• Italy - January 7 - February 28. Shopping in different cities of this country can please in different ways, for example, shopping in Milan and Bologna will be more expensive than in Rome.
• Winter is the longest (all December and January), here is a paradise for lovers of casual clothes and everyday goods, for such a product there are always reasonable prices, and the choice is very diverse.
• The countries of Eastern Europe have become equally popular destinations for shopping tourists. Poland starts a total sale after finishing the New Year celebrations, Lithuania after catholic Christmas, the "red days" in the stores of these countries last until the end of February.

Ours can afford everything

Unlike European or American traditions, sales in Russia have their own mental flavor and flavor. From mid-December, when winter sales begin in St. Petersburg, Moscow and other large cities of the country, and until the end of the calendar winter, buyers are unlikely to be able to find price tags with marks of minus fifty percent or more. The most favorable time for shopping will be February, because in our country it is customary to stretch it for the whole January, and stores do not want to lose their profits at all.

Unfortunately, it is more profitable for domestic buyers to go abroad to buy branded items and buy them there. But as for the mass market, casual clothes and shoes, these products are sold much more readily than from brands with a worldwide reputation.

Here it is not worth delaying until the end of winter, it is best to go shopping immediately after the New Year, otherwise the running positions will go past you.

Shopping without borders

Internet commerce in last years is gaining more and more momentum. Even inexperienced netizens have the luxury of shopping abroad. Special intermediary organizations help in this. Moreover, large online stores create their resources for Russian-speaking customers as well.

Virtual stores follow global trends and offer sales at the same level as traditional boutiques. It should also be noted that the prices there are much lower, because the organization of online trade is a less expensive enterprise than the creation of a real store.

We have a sale of children's clothing for boys and girls for any age. In the catalog you can choose items of various brands. They are of good quality and will be child-friendly. We offer the following types of clothing: underwear, household items, casual wear, school kits, fancy goods and outerwear.

• Underwear in the catalog is represented by a large assortment. These are shorts and T-shirts for boys and girls from different manufacturers. You can choose soft and comfortable clothes for any age.
• You can choose soft pajamas, jumpers, leggings, tights, socks and other goods as household items. All this is available in a wide variety.
• Everyday clothes will fit for any occasion. In it, children can go for walks, to school or at home. These are trousers, skirts, dresses, sweaters, jumpers and vests. You can choose the appropriate option for a boy or girl.
• School kits are made within the framework that is allowed in childcare facilities. For girls, you can buy skirts, blouses, trousers and other goods in the online store. Pants, shirts, suits and jackets are designed for boys.
• Elegant clothes are suitable for special occasions. We have matching beautiful things for girls and boys.
• Outerwear is jackets and overalls for toddlers and older children. It is represented by models from different manufacturers. We have discounts on children's clothing for this purpose.

Quality. Despite the reduced prices, all products presented in the catalog are of good quality. Children will be able to wear them for a long time.

Appearance. All clothes, regardless of their purpose, look stylish and fashionable. Appearance is especially important for schoolchildren and adolescents.

Care. When choosing things, you need to take into account so that it is easy to take care of them. They must be washable and dryable.

Range. A large selection of very different clothes makes it possible to purchase models for every taste. It can be either bright things with prints and drawings, or simple and discreet.

Price. Thanks to discounts, it is much more profitable to buy clothes for children of any age. You just need to choose the appropriate options.

And shoes famous brands not everyone can afford it. Clothing discounts in Moscow came to the rescue. There you can find and buy quality items for ridiculous money.

Visiting the buyer has the opportunity to buy quality branded items at a significantly lower price than they cost in company stores. In other words, it is a prefabricated boutique with items from 20-40 brands.

How does stock work?

Remnants of past collections from expensive boutiques are sold at low prices to stock stores or distributed to discount centers. The cost of things, shoes and accessories in such boutiques is two or even three times lower than the original price. The only drawback of the store is that it is not always possible to find all sizes of one model. But having a large selection of models, clothing discounts in Moscow do not lose customers. Here everyone will pick up their clothes according to the desired size and individual preferences.

Where to find DC?

Clothing discounts in Moscow can be divided into five of the most important centers:

"Olympic";

Orzhonikidze;

• "Savelovsky";

  "Avtozavodskaya".

"Olympic" DC

One of the capital's largest discount centers is located in the Olympic Stadium. Finding the entrance to it is not easy. Those wishing to visit the stock will need to focus on the sign of the Calvin Klein and Mexx stores. The first section contains a good selection of dresses and handbags. The latter can be purchased for almost nothing on the windowsills of the second hall. For just 600 rubles, you can buy an excellent clutch bag of an expensive brand.

You can buy underwear in the basement rooms of the discount. For example, in Oasis. Climbing the stairs, the buyer enters the Part Two and Inwear clothing discounts. Chic outfits with an 80% discount can cost up to 1,000 rubles with an initial cost of 6-10 thousand.

A small boutique called Crocs, which is nearby, offers inexpensive quality shoes at an average of 1200 per pair.

Getting to the DC is not difficult. It is not difficult to notice the Olympic Complex near the Prospekt Mira metro station!

DC on Ordzhonikidze

For those who are looking for a discount of sportswear in Moscow and not only, it is worth going to the huge building on Ordzhonikidze. In the premises of the former machine-tool plant on Leninsky Prospekt, one can get lost among the abundance of clothes. Therefore, it is worth planning your purchases in advance.

Sportswear can be found at a huge Sportmaster discount. Discounts there are insignificant - only 20-40%. But the boutique has a stand with clothes from the "Full Sale" category. In such a place you can buy quality equipment from Nike, Puma or clothes with a 70-80% discount. If you need casual branded clothing (discount Moscow), go to People, Lawine, Savage, Paninter. There you will find trendy sweatshirts, bright blouses and stylish dresses for 200 rubles. Discount Kapricci will offer inexpensive shoes of all kinds at an affordable price.

"Savelovsky" DC

It is in "Savelovsky" that you can do exclusively shopping. In a store building, you do not have to admire the architecture of the premises, consider interior items or household appliances for home. More than 1000 clothing and footwear stores are located one after another along the entire perimeter of the discount center. That allows you to enjoy shopping in Savelovsky without switching your attention to something else. Ample parking allows you to park your car right next to the DC. It is also convenient to get to "Savelevskiy" from the metro.

The most advantageous offers from stores:

Other.

The discount can be up to 80-90%. And this means that things are sold for a pittance!

"Savelovsky" is also a discount for children's clothing in Moscow. A whole row of shops for children, which has everything that kids of all ages need. It:

strollers, cots, diapers, baby food - for newborns;

car seats, educational toys, bicycles - for preschoolers;

office, school uniform - for schoolchildren;

clothes, shoes, toys, furniture designed for children of all ages.

The DC is located within walking distance from the Leninsky Prospekt metro station.

Outlet "Village" in the suburbs

The Village Belaya Dacha Outlet is a shopping center similar to European outlets. The perfect discount building hides rows of glamorous shops with contrasting discounts. Here you can always buy at half price. But to purchase a luxurious bag from the Michael Kors collection before last, you will have no more than a 20-30% concession. Boutiques Mango, Villeroy & Boch, Accessorize, La Perla, Furla are considered the most profitable.

This DC is located near Moscow at the address: Kotelniki, Novoryazanskoe highway 8.

"Avtozavodskaya"

The Avtozavodskaya discount center on Masterkova 4 offers a wide range of boutiques for sports and casual wear. Here you will find good "benefits" for clothing brands:

The "Kangaroo" discount store offers all the necessary goods for expectant mothers and children of different ages. The service of this boutique and reasonable discounts will not leave anyone unattended. In the "Ekko" store you can buy high-quality modern footwear for every day at a price twice or even three times lower than the original one. Shops "Adidas" and "Reebok" will delight buyers of sportswear with year-round discounts from 40%.

The DC is located near the metro station of the same name "Avtozavodskaya".

As you can see, clothing discounts in Moscow are varied and available to almost all buyers. Almost all of them are within walking distance from the metro and it is worth getting there with your family in order to arrange a profitable shopping on a grand scale. And during breaks - visit cafes and restaurants to gain strength. For restless shopaholics under the age of 12, there are children's rooms in discount centers. A large selection of expensive brand clothing, which can be purchased at incredibly low prices, attracts Moscow residents and city guests to Moscow discounts every day.